What the Cluck? What 37,000 Pounds of Frozen Chickens Can Teach Us
On September 27th, 2014, an Idaho trucking company was missing a truck filled with 37,000 pounds of frozen chickens. The company’s 42-year-old driver, Christopher L. Hall, allegedly abandoned the truck after being refused more money from his employer. Unfortunately, by the time they located the truck at a Montana truck stop, the chicken had already gone south — rotting and oozing liquids.
The chicken: worth $80,000.
The lesson: priceless.
What could the trucking company have done to prevent this loss? One option would have been to give the driver more money and have a potential criminal on their payroll — not to mention someone with little respect for frozen chicken.
The other, wiser option would have been to secure their assets — including both the cargo and the truck. With a simple tracking solution, this chicken situation could have gone a very different way. We provide a robust tracking solution used by thousands of trucks across the country, which would have prevented this loss with simple alerts and reporting tools that cost pennies a day.
For example, management can set perimeters for drivers so that there’s no risk of them taking vehicles out of designated areas. And if they do, an alert is sent to the main office and the GPS-enabled solution will let you know exactly where the truck is. Likewise, if you need to locate a truck, simply pull it up on the map and you can see its location in near real-time.
Another smart option when transporting expensive cargo is Asset Tracking. A discreet GPS-enabled device can easily be hidden anywhere in the shipment, so if it’s lost or stolen you can see where it’s at immediately.
This sort of protection is imperative when you’re dealing with costly equipment and shipments. Not only do you run the risk of losing big money, but you can also damage relationships and ruin a reputation you’ve worked long and hard to establish.
If you’re ready to see what options there are to meet your needs, give us a call today. We’re waiting for you!
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