08.13
2019

What a Company Mission Statement Should Accomplish

As we’ve discussed in previous posts, effective communication is essential to success in the world of business. How your message comes across to both prospective customers and your internal team alike matters, and perhaps one of the best ways to send a powerful and meaningful one to all is through a thoughtful mission statement that sticks. Your organization’s mission statement should:

Unite the company toward a common goal

One crucial benefit of a good mission statement is its ability to get everyone on the same page internally. The primary purpose of your organization should be carefully reflected in the diction used within the statement, and it should also be readily available to employees, especially those who interact with customers on a daily basis. Another important thing to do is to welcome feedback from all of your staff regarding the message. This helps to ensure that everyone is onboard, ready to start collectively moving in the direction that company leadership has outlined. Requesting input can even foster more effective collaboration amongst your personnel once the statement’s concept has been established.

Provide an accurate, professional description of your corporate identity to customers

Start with an identification process that considers everything your organization does, and then try to whittle it down into a few simple statements. What is your corporate identity? Asking this question first can help your team pinpoint the sheer scope of everything your company hopes to provide to its customers, and then find greater clarity when going about formulating the best way to convey that to them.

Express the values that your organization upholds in a concise but powerful manner

Above anything else, make sure your team’s mission statement encompasses your business’s key principles and ethics points. However, try to keep brevity and consistency in mind when beginning to compose the statement, especially when including your company’s values. Too many words or unrelated ideas can be confusing, defeating the purpose of having a mission statement in the first place. Lastly, verify that the message passes compliance with any and all branding guidelines as a final litmus test before publishing. With these tips in mind, feel free to craft a renewed mission statement that offers a fresh new perspective and refocused company vision for your team heading into the second half of the year.

Have any questions on how Actsoft can help you?

Call (888) 732-6638 or Receive a Live Webinar

 

07.09
2019

Our Purpose at Actsoft

At Actsoft, our purpose is to do more than just create and support innovative business software. Our solutions are designed to help deliver the most possible return on investment to your company, giving it new ways to learn more about its field operations. By bringing your workforce’s various aspects closer together, Actsoft applications help connect, enhance, and organize how you can coordinate your mobile employees.

In addition to improving workforce management, our solutions collect and report useful data about how your employees are performing their jobs away from the office. With detailed reports that can be scheduled or produced at will, administrators can see intuitive graphs about driving behaviors and time spent at job sites to fine-tune their business practices.

“Actsoft’s purpose is to help businesses run more efficiently, productively, and profitably by leveraging our software solutions,” said Kevin Thigpen, Actsoft’s chief operating officer. “We empower customers by providing them with information on a near real-time basis, allowing them to proactively make business decisions that are more informed.”

The capability to run reports on the fly is one of the most powerful features that our products offer. Managers within a company can receive near real-time analytics about how things are going in the field, enabling them to craft better strategies during time-crucial situations. This feature ultimately adds an extra element of versatility to a workforce, providing additional ways to save in the process.

All of our solutions’ intuitive features work together to increase potential for organizations of any size. This defines our vision for our customers: to help them grow their businesses through greater savings, better communication, and stronger insight.

“We hope to build solutions that help customers evolve their business using the latest and greatest technology,” said Thigpen. “Our software delivers value through the vital information it collects and provides to our customers daily.”

Have any questions on how Actsoft can help you?

Call (888) 732-6638 or Receive a Live Webinar